Definition and Management of the Marketing Mix

  • The focus within this phase is the management of the marketing mix in order to reach the targeted market position defined in phase two.

  • Phases 1 2 3 4

    The implementation of the identified target strategy corresponds to the four dimensions of the marketing mix (4P):

    1. Product
    2. Place
    3. Price
    4. Promotion

  • Solutions

    Our network knows what moves your target groups, today and tomorrow. Your benefit: more attention to your company. ยป